Navigating the Sea of Sameness: Your Blueprint for Unique Content in an AI World
AI is revolutionizing content creation for marketers. In a year of doing more with less, AI empowers faster content production. However, breaking through the noise remains a challenge as AI-generated content often lacks creativity and originality.
Join Velir and Optimizely to uncover the secrets to navigating the sea of sameness as more teams lean on AI for content ideas and generation. Learn strategies to make your content stand out without compromising speed or quality. From mastering the content lifecycle to efficient processes and incorporating AI checkpoints, this webinar is your guide to unique and impactful content.
Here's what's on the agenda:
- How to build a strong content foundation that enables speed and a focus on content amplification
- How to create a single source of truth for content
- How to create your checklist for managing AI-generated content in your marketing strategy
Meet our speakers:
Jill Grozalsky Roberson, VP, Digital Marketing at Velir
Deane Barker, Global Director, Content Management at Optimizely
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Webinar On-Demand Sponsored By
Velir is a full-service, data-driven digital agency. For over 20 years, Velir has helped clients foster lasting connections with their audiences by shaping meaningful ideas into memorable digital experiences with data-driven strategies. From multi-billion-dollar global enterprises to the world’s leading nonprofits, we help our clients connect with their audiences through engaging, personalized experiences informed by data. Whether we leverage Sitecore, Acquia, Optimizely, Drupal, AEM, or other platforms, data is at the heart of all our services. www.velir.com