4 Keys to Future-Proof Your Customer Acquisition Strategy
Why driving efficient customer lifetime value is critical for marketers in 2023
In today’s challenging economic landscape, companies are trying to work smarter and operate more efficiently. This means that marketing priorities look different than they did this time last year.
Knowing how to acquire high value customers—and optimize for lifetime value—is more important than ever. In this webinar, we’ll focus on how to drive efficient marketing growth—from acquisition to retention.
This session will help you head into 2023 with a solid growth strategy. We’ll cover the basics, like how to calculate customer acquisition cost (CAC) and drive lifetime value (LTV), while diving deeper into best practices and optimization tips you can use to drive long-term marketing efficiency and success.
Join us on December 6 at 2pm ET (11am PT) to learn actionable insights your organization can use to future proof your marketing to drive efficient growth in 2023 (and beyond).
In this webinar, you'll learn more about the following key areas:
- Reducing customer acquisition costs and increasing lifetime value
- Choosing the best acquisition and messaging channels to focus on in 2023
- Finding more of your most valuable customers
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Webinar On-Demand Sponsored By
Twilio Segment is the #1 Customer Data Platform (CDP) in worldwide market share, helping to solve some of the most challenging problems companies face today: breaking down data silos, ensuring compliance with shifting privacy regulations, getting a complete view of the customer, and powering advanced digital initiatives like real-time personalization. Twilio Segment has been battle tested by over 25,000 customers who need a data infrastructure that’s scalable, fault tolerant, and able to transform collected data into the right format. Learn more at segment.com.