Today's customer journey is more dynamic and unpredictable than ever before. This is because of the ongoing increase in mobile usage, changing consumer needs and the ability to look for information and shop from anywhere. A Google study shows that the average person spends a third of their life on mobile devices, with more than half of this time spent in short segments of fewer than 30 seconds — micro-moments.
The concept of micro-moments isn’t new, but it is more relevant today than ever before — and not just regarding mobile. You may have more questions than answers at this point. How can brands compete in these brief moments? How can micro-moments engage consumers, help customers make decisions, shape their preferences and drive loyalty in fewer than 30 seconds?
Join CMSWire; Annette Franz, CEO of CX Journey; and Jill Grozalsky, Product Marketing Director for Sitecore, for the answers to these questions and more.
Wednesday, April 7 at 11am PT/2pm ET/ 8pm CET
In this webinar you’ll learn:
- Why micro-moments are more critical than ever
- How to identify your micro-moments
- Which brands successfully execute their micro-moments
- What successful execution looks like
- How to design to win your micro-moments
Having trouble registering for this webinar? Please email us at [email protected]