CX Rebooted: Building a Resilient Customer Communications Management Strategy
Rethink your CCM strategy to adapt to a digital world
When the world changed, so did the way brands communicate with customers. According to McKinsey, digital transformation that typically took five years happened in 8 weeks due to COVID-19.
Companies responded fast looking to re-invent and streamline processes to meet changing customer behaviors. As businesses reopen and the economy begins to recover, companies are embracing big changes in the way they work and reach their customers.
Join CMSWire, Kaspar Roos, CEO and founder of Aspire Communications and Tami May, WW CCM Product Marketing Manager with OpenText, as they share market insights and customer examples, along with results from two consumer surveys to help you re-invent your customer communications management (CCM).
This webinar on-demand covers: