The explosion of customer data being collected has given marketers a trove of information, but most times that data is in different platforms, unstructured or lost in silos. That's where a CDP can shine. The right CDP can create an actionable, meaningful 360 degree view of your customer that's necessary to compete in your industry.
Join CMSWire for this hour-long, live webinar with Erik Archer Smith from Arm Treasure Data and CMSWire writer Brian Carlson as we explore the customer data platforms through several current CDP use cases.
This webinar on-demand covers: