There Is No AI Without Information Architecture

Artificial Intelligence (AI) has the potential to completely revolutionize the B2B selling function.

Unfortunately, harmonizing data standards, streamlining information flows and optimizing upstream processes to improve the customer experience can still be challenging. B2B companies must have a solid understanding of how various aspects of their company interact with their data, ensuring that any AI initiative will provide competitive value.

You can't automate a mess of data from disparate sources!

Join CMSWire, Oracle and Dino Eliopulos, Managing Director with Earley Information Science, as we offer best practices that B2B companies can immediately leverage to improve their product content lifecycles.

This webinar on-demand covers:

• How to consider the roles we all play in data generation and ownership
• The tools and processes that all companies must embrace
• Deploying and growing a successful and competitive AI platform