Despite the best intentions, getting marketing, commerce and merchandising to work together effectively can seem like a modern day fairytale. They all want to increase online sales and improve customer loyalty, but their channels for communicating with customers just don’t mesh and the bulk of customer interaction ends up falling directly on the e-commerce site.
Join CMSWire and e-Spirit for a one-hour webinar to learn how to maximize the effectiveness of your online storefronts. Integrating your commerce platform with an enterprise CMS allows you to merge rich and relevant content with existing e-commerce capabilities for improved revenue and customer experience. It may even allow the entire team to live happily ever after.
This webinar covers:
This event is sponsored by e-Spirit.