Webinar: The Survivalist's Guide to Data-Driven Marketing

Challenge the competition with stronger, measurable marketing programs

What is the most important step for credible marketers to surpass the competition?

One critical step is developing program metrics for effective goal setting. At each level of reporting—corporate, operational and execution—these metrics need to be clearly defined by measurable programs for successful campaigns.

Join CMSWire and Marketo to explore how data-driven marketing can be improved and which metrics really matter.


Join CMSWire and Marketo Tues, October 28 at 10:00am PT / 1:00pm ET / 17:00 GMT for a one-hour webinar.

This event will cover:

  • A simple methodology to identify and track metrics that matter
  • How Marketo, a leading digital marketing solution, determines what to measure
  • Real use cases of data-driven marketing program management

This event is sponsored by Marketo.

Register for this event: