Original Research: The 2017 State of Digital Customer Experience Report
Investment drivers, top challenges and technology priorities
The pace of technology is making
Customer expectations continue to evolve with each interaction. The underlying DX technologies and practices must also continually evolve to support the growing ways customers connect with your brand — whether they’re seeking support on social media, mobile, kiosk or in person.
In the third year of SMG/CMSWire's digital customer experience (DX) survey, we discover that over the past year,
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This report was produced independently by SMG/CMSWire.