The Inner Circle Guide to Omnichannel
The End of the Omnichannel Era
Cloud and Contact-Center-as-a-Service (CCaaS) incumbents beat the drum about AI, omnichannel, and personalized CX. So why are our brand experiences still so fragmented, unintelligent, and robotic?
Omnichannel is an outdated strategy in today’s smartphone era. In fact, a 2019 Forbes article states “…the talk about different channels is not particularly helpful. The customer is the channel.”
Download your copy today to see compelling industry statistics and feedback from current cloud contact center providers, along with what modern tech-forward brands require for delivering predictive, contextual and conversational CX.
Included in this guide:
- Drivers for Omnichannel
- Barriers to Omnichannel
- Measuring the ROI of Omnichannel
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