Experience Commerce: A Strategic Guide for Executives
How to achieve greater ROI, competitive advantage and win customers for life
A critical question: How close are you to your customers?
Whether you’re trying to prepare for the market shifts sure to come or seeking a competitive edge right now, understanding and meeting customer expectations has never been more important than today. The reason? Customer loyalty is dead. But you can still gain and retain customers.
This guide offers insights into strategies and tactics for commerce executives to help them achieve greater and sustainable ROI, competitive differentiation, and win customers for life.
Included in this e-book:
- Role-specific pain points holding many brands back from meeting customer expectations
- How the Experience Commerce approach addresses these pain points
- Instructive examples of brands getting Experience Commerce right
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