7 Ways to Automate Your Marketing Funnel
Doing more with less
By automating the routine, repetitive tasks that are inevitably tied to marketing workflows, businesses can increase employee bandwidth and efficiency.
Instead of being bogged down by manual data entry, uploading CSV lists, or individually sending reminder emails to customers, teams are able to focus on more strategic work – like campaign ideation or experimentation.
This guide dives into the benefits of marketing automation, the technology and data needed to implement it, and how to get started.
Included in this guide:
- How automation increases efficiency and ROI
- The data foundation and technology needed to implement automation
- How to decide which marketing processes should be automated
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