10 Steps to Planning a Successful Webinar
Audience engagement strategies and best practices
Successful webinars call for an eight-week planning cycle.
Whether you are delivering thought leadership, launching a new product or conducting a live demo to bottom-of-the-funnel prospects, the process of planning a webinar is the same.
This process starts with an action plan, detailing your goals and defining the project. There are a lot of moving pieces, so you want to start planning a webinar early. A solid action plan outlines who does what, so nothing gets overlooked.
This guide outlines 10 key steps that help with planning and running a webinar that provides value to your audience.
Highlights of this guide:
- Action plan for setting up a webinar
- Marketing deliverables for driving registration and attendance
- Key tasks for infrastructure setup
- “Must haves” for the day you’re running a webinar