Six Surprising Truths Creatives Want You to Know - But Are Afraid to Tell You

We’ve heard again and again that creative workers avoid telling their bosses some of their biggest problems — they worry that even if they did, their managers might not understand.

Stop-and-start creation, long waits for inspiration to strike and a flurry of activity before deadlines: the way creatives get work done can be a source of confusion or even frustration for managers and executives from non-creative backgrounds. 

Executives, take note: we’re about to give you a “cheat sheet” to better understand your creative teams.

This white paper explores six hard-hitting truth bombs that impede a creative person's job, and details the steps that managers can take to help their creative teams generate their best work.

Included in this white paper:

• Insights into how creative workers thrive
  
• Scattered, hidden resources that hurt productivity
  
• Tips for harnessing creative focus