Nine Interactive Content Case Studies

79% of content marketers agree that interactive content enhances retention of brand messaging.

Content has entered a whole new era with higher expectations of usefulness and functionality. Today’s B2B and B2C buyers want content that constructively helps them accomplish their goals.

The top brands’ success stories illustrate how smart, data-driven, curious content can engage in a productive and satisfying dialogue that is useful to both the buyer and the marketer.

This white paper collects nine interactive content case studies that highlight brands embracing this new era of functional content.

Inside this white paper:

• Interactive solutions to boost revenue
  
• New ways to engage audiences through interactive content
  
• Actionable tips to increase e-commerce conversions