Headless Agile CMS: Taking a New and Improved Approach to Content Delivery

New research suggests that headless is the future of improving the customer experience

Headless Agile CMS: Taking a New and Improved Approach to Content Delivery

Given how much the events of 2020 and 2021 affected customers’ buying journeys, businesses need new ways to approach improving the customer experience.

Headless agile CMS has emerged as a key component of the martech stack to adapt to the new buyer’s journey and meet customers where they are. But what are businesses’ current pain points with their traditional CMS and how might a headless system overcome those challenges?

This e-Book contains insights from CMSWire’s Headless CMS survey, conducted in partnership with Contentstack. More than 400 respondents shared their thoughts on the future of headless agile CMS and what it will take to improve both the customer and employee experience.

This e-Book contains:

  • Why businesses stick with their current CMS and what their pain points are
  • How a headless CMS can deliver operational goals
  • Competing insights from Marketing and IT teams on the pros and cons of a headless CMS