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Understanding the Real Role of VOC Software

CX program success

Understanding the Real Role of VOC Software

It may come as a surprise to learn that only 15% of today’s organizations view their VOC program as successful.

For customer experience (CX) professionals, under pressure to deliver results and steer the company toward differentiation based on CX, this widespread lack of VOC success is highly concerning.

This white paper outlines the role of VOC software and give you important guidance on the features you really need, so that you can make decisions that lead to VOC success, CX improvement, and better financial outcomes.

Included in this white paper:

  • What is the role of VOC software?
  • Where CX pros should focus in addition to software
  • Common mistakes when selecting VOC software