The Inclusive Language Guide
Bring Inclusivity Into Your Content Strategy
There’s still work to be done to ensure diversity, inclusion, and equal opportunity in the business world. Whether it’s within your organization, or the message you present to consumers, your brand language is a clear predictor of how your brand will behave.
Inclusive language is about more than avoiding offensive words. It aligns your intention with impact. It's a vital component of your brand voice and all enterprise communications to your customers and employees.
This guide talks about the importance of inclusive language in business and show you how to write more inclusive enterprise content.
Included in this guide:
- The different aspects of inclusive language (and how to do it best)
- The role of design in inclusive content
- The capabilities of Diversity & Inclusion Technology