e-book

Content As An Asset

How to increase the value of your corporate content cooperation

Content As An Asset

A typical Fortune 2000 company may have 30+ million visits per year to its website content. People on average, spend about 23 minutes per visit, which means customers are directly interacting with content for 700+ million minutes per year!

Content drives your customer experience and creates connections where people can’t. That makes it a major asset to your enterprise. But how can you measure the business value of that content?

Download this e-Book and learn how to understand the quality, cost, and value of your content.

Included in this e-book:

  • Why content is critical to achieving your business goals
  • How to build a business case for better content
  • Strategies to get the highest return from your enterprise content
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This e-book is sponsored by Acrolinx.