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How J. Crew Drives Measurable Marketing Performance Increases with Acquia CDP

Empower data democratization

How J. Crew Drives Measurable Marketing Performance Increases with Acquia CDP

Like many companies, J.Crew had worked with its marketing service provider (MSP) for many years. But over time, the solution that once fit the bill demonstrated obvious limitations.

Murky data and unnecessarily time-consuming data analysis processes prevented J.Crew from tailoring its marketing strategies to meet the needs of contemporary shoppers.

Watch this on-demand webinar to learn how J.Crew drove measurable performance improvements for their marketing campaigns through standardizing with Acquia CDP.

This webinar covered how they:

  • Improved data freshness
  • Enhanced data quality
  • Improved data accessibility