How FindLaw.com Maximized Its Value Through Testing

FindLaw wanted to maximize value from its then newly reinvigorated website by ensuring content was relevant and easy to find. To better understand how changes were benefitting its visitors and its business, it decided to optimize its site using HP Optimost as a managed service. The changes implemented helped FindLaw significantly improve engagement.

In this case study, find out how FindLaw tested everything from simple design changes to radical changes that involve text, layout, and imagery.

Included in this case study:

• Conclusive measures of the impact of proposed website changes
• Benefits of setting up and testing directly without having to rely on IT
• How a proper testing tool can help you successfully redesign your websites