Sitecore XP version 8.1 is a mature product that incorporates standard social media components, customer insights based on interactions with content, the Federated Experience Manager (FXM), wikis, blogs, RSS syndication, the cloud/on premise based Experience Database (xDB) and "e-mail a friend" features.
For any Sitecore implementation to be successful, it is important to map the numerous and powerful features of the platform (basic and advanced) with the marketing objectives/needs and business/functional requirements.
For implementations to be within budget (time and cost) and per marketing/business expectations, there are some mandatory best practice tenets that need to be adhered to.
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This e-book is sponsored by edynamic.