Forrester: Digital Asset Management Best Practices
How to get your DAM in order
In a world where the empowered customer rules, the demand for rich media to fuel customer experiences is high. Many organizations need not only digital asset management (DAM) technology but also help in forming a DAM strategy.
This report covers best practices for vendor selection, implementation and user adoption to help application development and delivery professionals create mature and successful DAM strategies.
Included in this Report:
- Why too many firms fail at their DAM implementations
- Vendor selection and implementation best practices
- Adoption and DAM program best practices
This report is sponsored by ADAM Software.