B2B commerce is growing and changing at break-neck speed. In the past, B2B companies relied on offline resources to drive sales efforts and influence buyer behavior. Today, B2B customers are savvier, using multiple digital channels to research and purchase. As buyer demographics shift, this trend will only accelerate.
B2B companies must evolve their internal and external processes to remain competitive and profitable. Fail to raise your E-Commerce game and you’ll get left behind.
To stay ahead, learn the three things about B2B E-Commerce you can’t afford to ignore.
The B2B E-Commerce White Paper covers:
This guide is sponsored by Siteworx.